At about 2045 eastern time, a Cessna 182Q was damaged while landing at Cincinnati Municipal Airport /Lunken Field. The pilot and three passengers were not injured. The tower controller asked the pilot to perform a short approach when the airplane was on downwind. The pilot said he was not accustomed to flying the airplane with a load of 3 passengers and fuel. The airplane touched down about 25 feet short of the runway, and then struck the elevated runway lip. The pilot said he was attempting to land close to the approach end of the runway to shorten the taxi to his hangar.